This listing is for a vintage paper advertisement. This is a 1980 ad for a JCPenney Helene Curtis Perm! The size of the ad is approximately 8.5x11inches. The caption for this ad is 'Summer's just a hair-breadth away with a new Helene Curtis perm. At your JCPenney Styling Salon' The ad is in good overall condition, with some light wrinkling. This vintage ad would look great framed and displayed! Add it to your collection today!