• Water-activated gentle cleanser for all hair types.
• Provides 50% additional volume.
• Provides long lasting volume up to 72 hours.
• Color-safe.
• Concentrated formula (1 - 1.7oz Powder Play Shampoo = more than 1 - 10.1oz liquid shampoo).
• This bottle is made with up to 96% PCR and is continuously recyclable. PCR or Post Consumer Resin is discarded plastic that has been recycled, reused, cleaned and reprocessed.
• Doesn't strip hair of natural oils.